Skånetrafiken, a regional public transport authority in the south of Sweden, is constantly working to improve customer satisfaction levels and make everyday life simpler for its customers. Skånetrafiken’s new travel app will soon be celebrating twelve months of service – and HiQ is proud to be one of the main suppliers behind this success story. Now the journey is set to continue with more added functions.
One year after it was first launched, Skånetrafiken’s new app is regularly used by around 190,000 travellers. The CSI score for the “Buy Ticket” function has never been higher. That’s why one out of every three commuters in the Skåne region chooses to buy their monthly travel ticket in the app. Users are satisfied with the new system and more than half of them consider it to be better than the old one.
“We want a solution that enables our customers to travel simply and smartly, as and when they wish,” says Camilla Bunke, Head of Sales at Skånetrafiken. “Soon it will also be possible, for example, to use the app to buy tickets and monthly travel cards to and from Denmark. This is a function that many people have long been requesting.”
“We are proud of the confidence that Skånetrafiken has shown in HiQ and of the fruitful collaboration between our companies. Skånetrafiken is a forward-looking partner and is driven by the same conviction as HiQ, that digital technology provides us with the tools to simplify people’s lives. We are now looking forward to continuing to make everyday life simpler and better for all of us who regularly use public transport to get around in the Öresund region,” says Anna Kleine, Managing Director of HiQ Skåne.
“We’re passionate about using smart technical solutions to simplify everyday life, and we’re never happier than when we’re helping our customers to do just that. Achieving this aim in public transport operations, which are important for so very many people, is an excellent way of demonstrating how we can use our expertise in state-of the-art technology to make life simpler for people,” says Lars Stugemo, CEO and President of HiQ.