HiQ behind service station Shell’s successful app Snarveien

HiQ built the Snarveien app for ST1-owned service station chain Shell. The app makes it easy for Shell’s customers to sign up for and manage their coffee subscriptions.
“This is a great project where we help a Nordic company digitalise a previously manual process and add value for all coffee-drinkers in Norway,” says Jukka Rautio, Managing Director of HiQ Finland.

In Norway, the service stations’ coffee subscriptions are a common phenomenon that is greatly appreciated by Shell’s customers. By purchasing an annual subscription, you can drink unlimited cups of coffee for a whole year. Subscriptions were previously entirely manual and only available over a calendar year. Together with HiQ, Shell has now digitalised the process with a mobile app through which you buy and activate the coffee subscription. After activation, the subscription is valid for 365 days.

“Thanks to HiQ, we now have the most flexible coffee subscription solution in all of Norway. Through the app we’ve not only simplified life for our customers, we’ve developed a whole new way to do business,” says Nina Røsland, Head of Retail Sales, Loyalty & Digital Marketing at ST1.

The manual system for coffee subscriptions will continue to exist, but the transition to the simple digital solution has exceeded expectations. The coffee subscription is the first feature of the app, which will be expanded to include more services in the future.

“We have already seen a marked increase in sold subscriptions and received a lot of positive feedback on the simplicity and flexibility of ongoing 365-day subscriptions. Plus, the increased interest in the app has increased traffic to the stations,” says Jukka Rautio, Managing Director of HiQ Finland.

The Snarveien app has already been downloaded by over 80,000 customers. HiQ was responsible for the entire project chain – from concept and UX design to design, development and implementation in ST1’s existing systems.


Erik Ridman

Get in touch

Erik Ridman
Chief Marketing Officer
HiQ
+46 70-420 00 01
+46 8-588 90 000
Jukka Rautio

Get in touch

Jukka Rautio
Country Manager / Senior Vice President (VP)
HiQ Finland
+358 40 827 11 42

St1 chooses HiQ’s Frends as they extend the collaboration with HiQ to a new area

St1 chooses HiQ’s Frends as the next steppingstone in their long-term partnership with HiQ. Frends will be the company’s new solution for API management and mobile back-end integrations.

– To move even further into our partnership with St1 is a great thing. It proves that we can offer our clients a variation of services, tapping into more areas than just one. This enables us to become an even deeper partner and I’m very happy to see us growing in our partnership with St1, says Sven Ivar Mørch, CEO of HiQ.

Read more

HiQ develops new eskilstuna.se

Eskilstuna municipality chooses HiQ to develop the new eskilstuna.se with the purpose of transforming it into a website based on users’ needs. The website should make it easy for users to find the information they need to get answers to their questions or to carry out errands online. HiQ developed a new design for the website, a completely new search function and in parallel, built in AI to increase the precision. 

– This is a nice project for us at HiQ and a very good collaboration with Eskilstuna municipality with the work on the new eskilstuna.se. Being able to help simplify things for them and their citizens, to create a more accessible Eskilstuna, has been very rewarding especially since they are so happy with their new website, says Sven Ivar Mørch, CEO of HiQ.

Read more

HiQ’s Frends platform in collaboration with Karlskrona showcased at the 100 Intelligent Cities Challenge

HiQ’s integration platform Frends, in collaboration with Karlskrona Municipality (Sweden), and together with the platforms ArcGIS and Abou, has successfully launched a solution that makes it easier to rent somewhere to moor a boat. The project is part of the European Commission’s 100 Intelligent Cities Challenge (ICC), which supports 136 cities in the use of advanced technology for intelligent, green and socially responsible recovery.

– It’s really exciting to see our smart Frends platform being used to simplify and improve the lives of people living in Blekinge. And it’s even more exciting to get noticed on the global arena. I’m looking forward to be following this project, says Sven Ivar Mørch, CEO of HiQ.

Read more