HiQ partners with new WRC star Pontus Tidemand

Rally Sweden 2019 will start with only one Swedish driver in the highest World Rally Championship (WRC) class. Pontus Tidemand is aiming high in his new Ford Fiesta WRC for the British team M-Sport — and he is doing it with his new partner, HiQ.
“This is definitely the competition you wait for the whole year and it’s a childhood dream that comes true every time I’m at the starting line. And now it’s extra fun to do it together with HiQ,” says Tidemand.

HiQ Pontus TidemandHiQ has a long history of working with the country’s most prominent racing and rally drivers. HiQ has previously helped STCC drivers like Jan “Flash” Nilsson, Richard Göransson and Carl Philip Bernadotte to achieve success and is currently supporting Finnish rally driver Emil Lindholm, GP2 driver Niko Kari and WRC star Pontus Tidemand.

“Working with a top-level athlete today is so much more than just a logotype on some clothing. It’s about both helping Pontus get to the starting line and helping him grow his brand. And we contribute expertise and business value from day one,” says Erik Ridman, Head of Communications at HiQ.

Rally Sweden is one of a series of 14 races in the WRC and the only real winter rally. It is Sweden’s largest annual event with about 200,000 spectators over four days and nearly 100 million TV viewers around the world.

“I’m feeling really good about the race. I’m starting to feel in sync with the car and already feel at home on the team. And that I’m getting the opportunity to do this in the hottest car I’ve ever driven, knowing that the amazing home crowd is cheering me on – that makes it extra special this year,” says Tidemand.

Rally Sweden starts 14 February.


Erik Ridman

Get in touch

Erik Ridman
Chief Marketing Officer
HiQ
+46 70-420 00 01
+46 8-588 90 000

HiQ expands in three Swedish cities following the acquisition of Headlight

Earlier this year, HiQ acquired Headlight Group, consisting of Headlight and Relight. This acquisition is an important part of HiQ’s expansion journey and will bring new job opportunities to the cities of Västerås, Örebro and Borlänge due to the great recruitment need. The news comes just weeks after the acquisition was announced and is an important part of HiQ’s effort to become Northern Europe’s leading tech consulting firm.

– We’re so excited to be expanding to Borlänge and in the cities of Örebro and Västerås! This merger enables us to expand further in the Swedish market and bring new jobs to all three cities while also affording us the opportunity to work together with companies in these areas. This is a good step for us on our expansion journey. Let’s go big!, says Sven Ivar Mørch, CEO of HiQ.

Read more

HiQ wins framework agreement with the Swedish National Agency for Higher Vocational Education

HiQ wins framework agreement with the Swedish National Agency for Higher Vocational Education (MYH). The procurement refers to consulting support regarding system development, architecture, and change management.

– So great for HiQ to win this framework agreement, areas in which we are incredibly strong. Contributing with this kind of competence is the core of what we want to do, and the public sector is an important area for us, says Sven Ivar Mørch, CEO of HiQ.

Read more

HiQ & BatteryLoop develop more efficient charging infrastructure

BatteryLoop, a company which gives electric car batteries a second life as energy storage systems, launched an energy storage system in the spring of 2021 which makes it possible, among other things, to build charging infrastructure in places where the electricity grid suffers power shortages. In collaboration with HiQ, BatteryLoop is now developing a digital platform that makes it possible to maximize power in the charging infrastructure. The digital platform enables an estimate as to how long a battery has left to live, thus its economic value in a circular business model.

– It is fantastic that our team is joining BatteryLoop on this journey. Circular business models and sustainability are important to us at HiQ, and it really shows with this project. There is an incredible amount to do to streamline the use of energy in society and this solution is an important contribution to that process, says Sven Ivar Mørch, CEO of HiQ.

Read more