With e.g. a new website and an updated graphic profile, the automation company now has a communication that signals re-thinking and creativity, while staying true to the companies extensive tradition of quality and credibility.
“We needed to strengthen our marketing communications in order to reach more industries and become more well-known in the manufacturing business. As a leading automation integrator it’s important to not only deliver good solutions, but to communicate quality. HiQ has been a competent and innovative partner in this mission,” says Mikael Gustavsson, CEO of Elektroautomatik.
HiQ has been responsible for forming the new digital identity – which among other things included creating a new graphic profile, a sales-focused communications strategy as well as new concepts and words of value – all together with the client.
“We are more and more often winning assignments where we take care of concept and design as well as technical implementation. This is an effect of our great spread, where we combine advanced development skills with the best and most innovative creators. Elektroautomatik has received solely positive response on their new digital presence. That makes us proud and happy, says Jerker Lindstén at HiQ in Gothenburg.
“Mobility and digitisation affect our clients’ everyday life more than ever before and we are working with these areas at all levels in our clients’ organisations. Our experience and know-how makes us a given partner for companies who, like us, believe in using IT in order to simplify and improve,” says Lars Stugemo, HiQs president and CEO.